Meet Michael
“My business is doing well. But am I actually building personal wealth?”
Michael had built a valuable SaaS company, but most of his net worth was tied to one private business. His next challenge wasn’t simply growing the company, it was turning business success into personal financial independence. We helped him build a strategy to diversify his wealth, fund his personal goals, and create the option to eventually step away from the business on his own terms.
- Owns 85% of a SaaS business valued at approximately $4.5M, generating $1.2M in annual revenue
- Pays himself salary and dividends totaling approximately $280K/year
- Personal investments and cash total just over $300K, compared to a $4.5M business
- No coordinated strategy connecting his corporate wealth, personal investments, insurance, and taxes
- Roughly 80% of his net worth was tied to one private company
- No clear plan for moving excess corporate wealth into his personal financial plan
- Insurance coverage hadn’t been designed around the income and value he had built
- No defined picture of what financial independence would look like if the business changed
- A personal and corporate wealth strategy built around diversifying outside the business
- A tax-efficient plan for salary, dividends, and corporate investments
- Updated life, disability, and critical illness coverage to protect his income and business
- A financial independence roadmap connecting the business, his investments, and his personal goals
Michael now has a financial strategy that extends beyond his business.
He knows how much wealth he has, where it sits, and how to turn his company’s success into long-term personal wealth, while keeping the option to eventually step away on his own terms.
Illustrative client scenario based on situations we commonly encounter. Names and details have been changed.
